Mexico Sales & Marketing Manager
CDMX, Mexico
hace 2 días

Job Description

From the beginning, our dream has been to help people lead creative lives by providing tools to make their do-it-yourself projects beautiful, fun, and easy.

When we built our first smart cutting machine, we saw the potential for a simple yet powerful tool to completely transform the way people think about crafting, designing, and making.

Since then we’ve continued to grow and find ourselves at an exciting tipping point. After considerable success in the US and Europe, we are looking to expand our Latin America presence, and are excited to hire our first region leader on the ground in Mexico.

The career opportunities for the successful candidate are really limitless.

As the MEXICO Sales & Marketing Manager with Cricut, your focus is to aggressively grow Cricut’s Mexico revenue by increasing business with existing partners and developing new partnerships.

This includes multiple channels within the crafting and general lifestyle’ technology markets. This position reports to the Region Head, Latin America and will work closely with the SVP International.

Responsibilities :

  • The successful candidate will work effectively with personnel across multiple levels and roles, including senior management, product marketing, operations, sales, marketing, and administration.
  • This includes Cricut personnel based in Europe and in the United States.

  • The same will be expected of them for their relationships with customers
  • Help shape the MEXICO Go to Market strategy and successfully establish retail and online relationships to grow the business.
  • The primary responsibility will be ambitious growth in sales and awareness, coupled with tight forecasting and pricing management.

    This will require top-class business development, account management, and exceptional interpersonal skills.

  • Build and execute the local Marketing plan to ensure demand gen and sell-out.
  • Excellent financial acumen, professional organization skills, and time management skills.
  • Success is measured in achieving / exceeding targets for revenue, new account acquisition, growth, sales and increasing Cricut brand awareness.
  • Qualifications

  • Minimal 5-10 years of sales experience in the crafting, creative or technology markets.
  • Strong experience of managing both retail and online customers
  • Must possess can do’ attitude and a willingness to work hard and be part of a small, dynamic, and energetic team.
  • Marketing-savvy to help resellers create this new market
  • Location is home-based
  • Some International travel expected, including to US HQ
  • Proficient with MS Office suite
  • Candidates from other backgrounds will also be considered.
  • Cultural fit : Energetic, self-starter. Gets stuff done without being a jerk. Is a player, not a victim. Acts like an owner.
  • Opportunity :

  • As a brand enjoying hyper-growth, the opportunities for personal and career development are substantial. As a self-starter, your motivation, passion and energy will be key to future success.
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