1. Strategy support and planning
Contributes to local Business Unit / Product Group strategy definition and execution through the analysis and identification of new markets, segments and / or product solutions.
Analyzes customer needs for the portfolio, securing customer advantages and benefits as well as white spot analysis and connected strategies to penetrate the market.
Develops and implements business strategies for newly defined areas in alignment with the Business Unit / Product Group strategy.
2. Market analysis
Provides market intelligence analyses in support of identification and development of new markets, segments or solutions.
Participates in internal work groups in order to share know-how, processes and market information.
3. Sales and marketing
Identifies, leads or contributes to identification and acquisition opportunities to expand into the newly defined area.
Collaborates with all related internal contacts to ensure alignment, efficiency and effectiveness in the implementation of the commercial strategy.
4. Product marketing
Coordinates product marketing launch development plans and ensures efficient and effective execution together with the Area and Regional Manager.
Identifies partnership opportunities and participates in the definition of partnerships agreements together with local Business Unit.
6. Customer relations
Participates in planning and implementation of customer events and trade shows.
7. Performance targets
Ensures budget (volumes) and profitable growth targets are achieved in the respective countries and for all assigned Product Groups.
Ensures achievement of targets on orders, net price variance (NPV), Net Promoter Score (NPS), etc.
Experience of 5 years in the next topics :
Location : Mexico City, Generic, Mexico Contract type : Regular / Permanent Business unit : Business Unit Measurement & Analytics Date posted : 2018-
02-23 Job function : Marketing Publication ID : MX63955079 E1
ABB (ABBN : SIX Swiss Ex) is a pioneering technology leader in electrification products, robotics and motion, industrial automation and power grids, serving customers in utilities, industry and transport & infrastructure globally.
Continuing more than a 125-year history of innovation, ABB today is writing the future of industrial digitalization and driving the Energy and Fourth Industrial Revolutions.
ABB operates in more than 100 countries with about 136,000 employees