Product Manager
econdact
Tijuana, Baja California, MX
hace 1 día
source : beBee

The Product Manager will develop a marketing strategy with a certain product range in collaboration with the sales and marketing departments.

They are the champion of a product and act as the voice of the customer to the rest of the product team and the company.

Duties of the Product Manager include : -Analysing the marketplace and design a market strategy based on the product range -

Searching for and capitalising on new product opportunities. -Manages Positioning and Branding for the product range. -Preparation of the product strategic and operational marketing plan dovetailing with overall marketing / business plan.

  • Managing new product projects from start to end. -Developing product launch programs. -Understanding the marketplace and customer needs in order to advise in product development.
  • Working closely with the sales and marketing departments to develop the sales and marketing strategy. Requirements for the role : -
  • Experience developing product marketing strategies. -Strong management experience and working with a team. -Previous Sales and Marketing experience desirable.

  • Innovative and creative skills. -In depth understanding of a relevant marketplace. -The ability to analyse and predict market trends.
  • Prince2 and relevant marketing qualifications would be an advantage. -Customer relationship and communication skills. -Educated to degree level.
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