Performance Marketing Specialist Cdmx
Veracruz, Veracruz, México
hace 8 horas
source : JobLeads

This role is unique mix of strategy and execution. Bringing your experience and marketing instincts to bear, you will help design and lead best-in-class marketing campaigns in one or more of these channels : Paid Social, SEM, and Programmatic.

Responsibilities :

  • Day to day, you'll own the """"""""hands on the keyboard"""""""" execution of marketing and advertising operations : Buy the media, deploy the ads, and test and optimize creativities.
  • Closely track campaign performance to derive insights and make recommendations for what we can do next to drive acquisition costs down and revenue up.
  • Work tightly with designers, front end developers, and other partners across Marketing, Design and -Product to launch campaigns.
  • Work with the Data team to calibrate and refine multi-touch attribution and influence tactical and strategic decisions.
  • We need you to innovate, bring your best ideas to the table, and test new channels.
  • Requirements :

  • B.A. degree with marketing, analytical or business emphasis.
  • 4+ years of marketing-specific experience, with a focused on digital acquisition.
  • Hands-on experience with marketing platforms; a willingness to not just strategize but also own execution.
  • Proven ability to coordinate cross-functionally to develop and deliver marketing campaigns. Excellent visual, written, and verbal communication skills help you influence and gain buy-in at all levels.
  • Proficiency in web analytics tools (Google Analytics, Amplitude, etc.) and data visualization platforms (Tableau, Looker, etc.)""""
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